More
of what you want
Understanding the concept of “SMART
LAMPS” is easy! A sunlamp with more SMART tanning
photons will tan you better than a sunlamp with fewer
or regular tanning photons. It is also easy to understand
that there must be just enough of these photons that
(1) stimulate the production of pre-vitamin D and
melanin, (2) induce thickening of the skin, and (3)
have enough properly positioned photons to make possible
desired/maximum Te (4 MED) tanning times. If we shift
photons in order to increase the tanning power of
a sunlamp and end up not having enough photons to
accomplish these three objectives, we have shot ourselves
in the foot. Thus, this delicate balance has been
reached in the SuperTAN sunlamp design so just enough
SMART photons are properly positioned to stimulate
the production of pre-vitamin D and melanin, thicken
the skin and make possible desired Te (4 MED) tanning
times giving you a perfect or SMART result every
time.
Less of what you don’t want
There are two things to keep in mind
in order to understand why it is so important to
have fewer “what you don’t want” photons in a sunlamp.
1. The wavelengths from 250 nanometers to 340
nm are (1) immuno-suppressive (i.e., they suppress
our immune defense system) while the wavelength
from 340 nm to 400 nm (and beyond) are immuno-stimulatory
(i.e., they stimulate our immune defense system).
Thus, reducing the number of photons in this area
helps reduce the risk of suppressing the immune
system.
2. The wavelengths from 250 nm to 340 nm also
have the most power to damage the skin. That doesn’t
mean that Overexposure to other wavelengths of
light can’t cause skin damage, only that these
shorter wavelengths have more erythemal energy and, therefore, the most power to damage the skin.
This is why the FDA Erythemal Action Spectrum (that
is used to calculate exposure times) weights these
wavelengths more heavily than it does the longer
wavelengths. For instance, it takes 2,000 photons
at 365 nm to equal the “weighting power” of one
photon between 250 nm and 302 nm. Thus, reducing
the number of photons in this area helps reduce
the risk of skin damage.
The importance of “less of what you don’t want”
You as a customer are concerned because
the enemies of our industry continually attack us
in the media by saying that sunlamps have more power
to damage the skin and suppress the immune system,
than sunlight. New Era tanning lamps like the Supertan
SMART Series that have dramatically reduced the number
of photons in the “what you don’t want” range help
to show that Supertan and the indoor tanning industry
is totally committed to providing our clients with
products that simply produce a supertan and help
reduce any risk of skin damage or outdoor sunburn.
Can we get this message across to the American
public?
Yes
we can because it is critically
important for us at this point in time to show that
the indoor tanning industry is totally committed to the objective of reducing even further the minimal
risks associated with controlled indoor tanning.
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